Leo och Fred
Leo och Fred is a business run by two lovely ladies – Kristin and Amanda who are in their late 20s. The main motive for starting the business was like in so many other cases, personal need. Kristin and Amanda felt that instead of buying an endless array of brightly coloured plastic things, they would prefer something more neutral and natural looking for their kids and homes. And so Leo och Fred was born. The girls love working with each other – they say they feed off each others energy and are motivated by one another’s work. Both Kristin and Amanda say their biggest inspiration are their kids – the way their imagination works and how free and openminded they are. Amanda and Kristin live on tiny car-free island – Dyrön – off the west coast of Sweden. Dyrön is a small island with a permanent population of just over 250, where the largest motorised vehicles here are mopeds and everything is within walking distance. Dyrön has a welcoming atmosphere, cosy accommodation, sea views, and a sense of peace inspired by the forces of nature. The girls say they love absolutely everything about their tiny island – the majestic nature, the foodstore, the ferry... the list goes on. But most of all they love being near the sea and hope they always will be.